GhanaWeb is a subsidiary of AfricaWeb which enables GhanaWeb to offer publisher solutions through Adpu in Ghana. AfricaWeb has developed its technology in such way that it is specifically suitable for the African market. The publishing technology that it has developed has a different back-end and CMS for desktop and mobile in order to optimize for slower African internet speeds.
Most Ghanaian publishers are using WordPress since it is a widely adopted publishing tool and it is for free but is also has some disadvantages. The AfricaWeb technology brings the following:
ADPU Solutions has a lot of experience in the monetization of national and international traffic. ADPU Solutions is using the technology of Google Ad Manager and is connected to a vast collection of demand side players – advertisers, media agencies and others.
In summary, what do our services bring to you: